FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Google Ads for Savannah service businesses
Google Ads for Savannah service businesses, with every call traced to the keyword.
A garage door repair click in Savannah averages $82.78, so Lithium runs Google Ads around call tracking and the work your crews can take.
- Call tracking before the first click
- One landing page per job type
- Budget moved to the best months
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The account
A Savannah ad budget that survives the click price
You should be able to see which search paid for every dollar in a Savannah Google Ads account, and Lithium Marketing puts that counting in place before the first campaign runs. The clicks here are expensive: “hvac repair savannah” averages $43.86, and “roofing company savannah” $36.72. Without that answer, the budget is a bet on a hunch.
“landscaping savannah” averages $4.60 a click, which gives a landscaper room to test a wider set of keywords before committing a budget. A roofer or an HVAC company should start narrower and let the tracking show which searches book work, because one wrong keyword costs far more in those trades.
The results page
What Savannah's paid results looked like
The Map Pack sat at the top for “plumber savannah”, and no paid ads showed when we checked Google's page. Ad slots move by hour, searcher and budget, so that is a snapshot and not a forecast. What matters is the order: the map comes first, which is why a campaign should sit next to a Google Business Profile with real reviews and photos.
The management fee is its own line: from $500 a month in management, plus ad spend. It moves with the ad spend, the channels we run and any landing page work, so the budget conversation comes before the campaign plan. Tell us what a booked job is worth and we will show you what the account can buy at that price.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency savannah | under 10 | not reported |
| ppc agency savannah | under 10 | not reported |
| ppc management savannah | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair savannah | 260 | $82.78 |
| hvac repair savannah | 90 | $43.86 |
| roofing company savannah | 590 | $36.72 |
| plumber savannah | 1,000 | $21.38 |
| pest control savannah | 390 | $18.79 |
| electrician savannah | 480 | $14.36 |
| landscaping savannah | 1,300 | $4.60 |
| water damage restoration savannah | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 78 to 2,000 Google reviews each
- Directories in the top 10
- Angi, Reddit, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber savannah”, as Google showed it to a searcher located in Savannah. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The calendar
What Savannah weather means for a budget
Savannah summers are hot and humid with frequent, brief thunderstorms, and half of Savannah's annual precipitation falls from June through September. If your calls bunch up around that weather, we can move the budget with them, and your call history shows whether they do.
The Port of Savannah grew to become North America's fourth-largest port for shipping container traffic. If you take commercial or industrial work, those jobs search differently from a homeowner's job, so they deserve their own campaign and landing page, with a budget kept separate from the residential one.
- residents (2025 estimate)
- 149,440
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.1%
- population change, 2020 to 2025
- housing units
- 68,174
- housing units
- of occupied homes owner-occupied
- 45.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 59.2%
- of homes built before 1980
- median home value
- $248,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The trades
Where Savannah bids should go by trade
The search “roofing company savannah” draws about 590 searches a month. Chatham County lists 21 roofing contractors. A roofer who wants a share of those clicks should send them to a page that asks for the roof type and the address before the form submits, and the quote starts with the facts.
Landscaping runs the other way: 92 companies in Chatham County and 1,300 searches a month for “landscaping savannah”. At that price a landscaper can afford a broad test, but the page has to separate maintenance contracts from one-off cleanups, because those two jobs are worth different amounts.
County Business Patterns
Trade and home service businesses in Chatham County
Establishments by industry, 2023
- Residential remodelers93
- Landscaping services92
- Plumbing, heating and air-conditioning contractors85
- Electrical contractors70
- New home builders65
- Excavation and site preparation contractors29
- Pest control companies26
- Roofing contractors21
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The setup
Getting a Savannah account from guesswork to numbers
Nothing in the budget moves until the tracking can say what a call came from.
1
Read the account you have
If ads are already running, we go through the search terms, the wasted spend and the conversions recorded, and keep what works.
2
Put the tracking in first
GA4, call tracking and the conversion tags go in before the budget moves, so every call and form carries the keyword that paid for it.
3
Build a page per job
Each job type you want gets its own landing page and a campaign pointed at it, with negative keywords that keep the wrong searches out.
4
Keep tuning after launch
The first 30 days get daily attention on bids and search terms; after that the work moves to a weekly rhythm, measured against the budget calendar we agreed.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
A fence company's numbers
F&W Fence Co.: what the site, the search work and the ads did
F&W Fence Co. hired Lithium for a new website, SEO and Google Ads, and the card shows what that work did for the company. The quote beside it is from Dave Turin of Dozer Dave.
Fence“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveNearby
Campaigns across the Savannah market
A campaign can point at any city on this list, so a Savannah business that also takes work in Charleston or Columbia in South Carolina, or Jacksonville in Florida, can run a separate campaign for each place. Augusta is the Georgia city on the list, and the state page covers the rest.
Published price
The management fee for a Savannah campaign
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Savannah Google Ads questions before you spend
Still curious?
Call (503) 766-5964 or email [email protected].
How much should a Savannah business put into ad spend each month?
Set the budget from the job, not the platform. What a booked job returns decides how much a click can cost, and the landing page decides how many of those clicks turn into calls. Bring your average job value to the strategy call, and we will set the starting figure from it.
When do the first calls arrive?
Usually within the first week, once tracking is in place and the campaigns are live. The account then needs a few weeks of real search terms before the cuts and the bids settle, and the report shows calls, leads and cost per lead as they come in.
What does the management fee depend on?
It moves with your ad spend, the channels we run and any landing page work. The number is agreed before launch, so the invoice holds no surprises, and it never includes what Google charges for the clicks.
Is Google the only place you run ads?
Google is the first channel for most trades, and it is not the only one. Microsoft Ads and Meta ads on Facebook and Instagram can run from the same account, and they are worth a test when your buyers already spend time there. The report decides whether a second channel stays.
How do we know which ad produced a booked job?
Calls, leads and cost per lead are reported by campaign, and each call is listed with the keyword that paid for it. If you tell us which leads turned into work, the next month's budget follows that answer, so the money goes where the jobs came from.
Free action plan
Request a Savannah ad account review
Tell us which jobs you want more of and what one is worth to you. A co-founder will pull the click costs for those searches and set a starting budget on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ