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Roofing marketing agency

Roofing marketing agency for more booked jobs.

Websites, roofing SEO, Google Ads and a 24/7 AI receptionist that bring in the repair and replacement jobs you want, in the towns you serve.

  • Separate repair and replacement campaigns
  • Ads paced to your crew’s schedule
  • First call with a co-founder
Roofing crew installing shingles and underlayment on a residential roof
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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Roofing company marketing

Every roof estimate starts with a search.

Lithium Marketing is a roofing marketing agency that builds websites, runs SEO and Google Ads, and answers your phones with an AI receptionist. Three decisions shape every one of those channels.

1

Repairs and replacements get their own pages

A homeowner with a leak and a homeowner pricing a new roof search for different things. Each service gets its own page and its own ads, so you can see which one books more work and fund it.

2

Your service area sets the map

Ad targeting and service-area pages follow the towns your crews want to drive to. You stop paying for clicks from places you will not work.

3

Your estimator gets the details first

Forms and the AI receptionist collect the address, the roof problem and the best time to call. Your estimator calls back ready to book the inspection.

Roofing clients

Roofing companies already work with Lithium.

Lithium’s roofing clients include Peak Performance Roofing, All County Roofing and Lifetime Exteriors. For Peak Performance Roofing, Lithium built the landing page behind its Google Ads campaign.

Results from other service businesses

What the same work did for other service businesses.

Drake’s 7 Dees ran a Lithium website, SEO and Google Ads. Robinson Restoration ran a website and SEO. Each case study shows the full program behind the numbers.

Swipe to see both

Drake’s 7 Dees garden center and landscaping website homepageGarden center

Drake’s 7 Dees

380%more organic traffic

in one year

Google Ads conversion rate
26.4%
Google Ads conversion rate
leads in 60 days
744
leads in 60 days
Read the case study
Robinson Restoration website homepage built by Lithium MarketingRestoration

Robinson Restoration

26Xorganic traffic

79 to 2,200+ visits a month, SEO only

organic visits a month
79 → 2,200+
organic visits a month
top-3 rankings
120
top-3 rankings
Read the case study

Roofing marketing costs

What roofing marketing costs.

Lithium publishes typical prices up front, so you can plan a budget before the first call. Your proposal depends on the competition in your towns, how many pages you need and your ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Roofing marketing questions, answered.

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Can you run separate campaigns for roof repairs and replacements?

Yes. Repairs and replacements bring in different job values and fill your schedule differently, so each one gets its own ad budget, landing page and call tracking. You see what each estimate costs and decide where the next dollar goes. A replacement campaign never quietly eats the repair budget.

Will you advertise insurance claim help for storm damage?

Yes, but only the way you describe it. Your ads and pages explain what your company does on a storm job, such as the roof inspection and the repair itself. They never promise how an insurer will decide a claim.

Can you help us expand into a new town?

Yes. We start with ads and a service-area page for the new town, with call tracking so you can see the estimates it brings in. If the jobs are worth the drive, the town becomes a permanent part of your SEO and ad plan.

What happens to our ads when the schedule is full?

Tell us and we change the campaigns to match. We can pause replacement ads, shift budget to repairs or update what callers hear about scheduling. You stop paying for calls you cannot book.

Can you put photos of our roofing jobs on the website?

Yes, and your own job photos sell better than stock images. Send them over and we place each one on the service page it matches, with a short caption naming the work. We never present stock photos or another contractor’s roofs as your jobs.

What do we need to switch to Lithium from another agency?

Admin access to your Google Ads, Google Business Profile, analytics and website, plus your recent campaign reports. We list everything that has to move, including call tracking numbers, so your phones keep ringing during the switch.

Free action plan

Ready to book more roofing jobs?

Let’s have a real conversation about your business. No fluff, no high-pressure sales pitch. In a 1:1 strategy call, we’ll review your goals, your website, and your current marketing efforts. You’ll leave with a prioritized plan outlining quick wins and a clear path toward long-term, sustainable growth.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan