Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
Paid search for Irvine service companies
A PPC agency for Irvine businesses that need better leads.
Run Irvine Google Ads around the work you can book, with campaign reports showing calls, leads and average cost per lead.
- Search terms checked for wasted spend
- Landing pages matched to the offer
- Campaign costs reviewed with bookings
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with the economics
Control what an Irvine PPC campaign spends to get a lead
Lithium Marketing manages paid search for Irvine service businesses with budgets tied to the jobs they want to book. The average click price for “plumber irvine” is $115.32. Before you pay for that traffic, the account needs a focused offer, a page that sells it and tracking that records customer contact.
A click on “roofing company irvine” averages $56.97, while “hvac repair irvine” averages $30.98. We compare click costs with your own job margins and booking feedback when setting a test budget. Bigger bids are a poor substitute for knowing which services the campaign should promote.
Where paid visits go
Keep the ad promise intact after the click
For “landscaping irvine”, the average click costs $4.19. We test what those paid visits produce for the service you advertise. Maintenance and installation need different sales pages: one explains ongoing care, while the other shows project work and invites an estimate.
The search terms that trigger an ad matter as much as the keyword you chose. We check for irrelevant jobs, research queries and locations outside your coverage, then adjust targeting and exclusions. Campaign reports show average cost per lead; your feedback on bookings tells us which requests were worth pursuing.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency irvine | 10 | not reported |
| ppc management irvine | 10 | not reported |
| google ads agency irvine | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber irvine | 880 | $115.32 |
| roofing company irvine | 390 | $56.97 |
| garage door repair irvine | 390 | $47.95 |
| hvac repair irvine | 170 | $30.98 |
| pest control irvine | 320 | $27.59 |
| electrician irvine | 260 | $19.36 |
| landscaping irvine | 170 | $4.19 |
| water damage restoration irvine | 110 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- 2 recorded
- Local listing reviews
- 167 to 1,900 Google reviews each
- Directories in the top 10
- HomeAdvisor, Nextdoor, Reddit
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber irvine”, as Google showed it to a searcher located in Irvine. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Budget timing and audience
Let your schedule determine when ads should run
Irvine’s precipitation occurs predominantly during the winter months. If rain-related jobs change your workload, we compare those periods with your booking records before changing campaign budgets. The ad schedule should reflect the work you can take and the response you can provide.
Owner-occupied homes represent 44.5% of Irvine’s occupied housing. For services you also sell to landlords or property managers, make that offer explicit in the ad and landing page. A commercial or rental-property lead should arrive with the same expectations your team can meet when it responds.
- residents (2025 estimate)
- 318,764
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.6%
- population change, 2020 to 2025
- housing units
- 120,206
- housing units
- of occupied homes owner-occupied
- 44.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 20.7%
- of homes built before 1980
- median home value
- $1,191,500
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Define the offer
Buy interest in a service your team wants to sell
Within Orange County, the landscaping establishment count is 738. If you sell design and installation, use the landing page to show that work and ask about the planned project. If you sell routine care, explain its coverage and estimating process. A broad trade label can hide the distinction that matters to the buyer.
For a repair campaign, describe the help a customer can request and how your team responds. A roofer can show the repair process; an HVAC company can explain what happens during a service visit. That detail gives the person answering the lead a better starting point than a general advertisement promising to handle everything.
County Business Patterns
Trade and home service businesses in Orange County
Establishments by industry, 2023
- Residential remodelers1,349
- Plumbing, heating and air-conditioning contractors1,028
- Electrical contractors943
- Landscaping services738
- New home builders663
- Painting contractors450
- Roofing contractors252
- Excavation and site preparation contractors193
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup and review
Turn an Irvine ad budget into a measured test
We make the offer and tracking ready before judging the account by its conversion totals.
1
Inspect the account and the jobs it attracts
We review search terms, targeting and existing lead reports with you. Your capacity and margins help select the services worth funding.
2
Test what happens when an ad brings a call
Each offer gets a matching page and working call and form tracking. We verify that reported conversions describe customer contact, not ordinary browsing.
3
Launch within the agreed service boundary
Targeting follows the cities you serve, and budgets separate offers that need different sales conversations. Search exclusions remove clearly unsuitable requests.
4
Review daily through the opening month
During the first 30 days we review the campaigns daily, then weekly. We adjust bids, search terms and spend using campaign lead costs and your booking feedback.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Paid and organic results
Google Ads with a website and SEO behind the offer
The Town & Country Glass case comes from Portland, where the company provides commercial glass services. Lithium handled its Google Ads, website design and SEO. Alongside the case, Willard Power Vac president Daniel Busby describes his company’s experience in air duct, dryer vent and chimney cleaning.
Commercial glass“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacCampaign boundaries
Choose Irvine and neighboring ad targets deliberately
If you take jobs in Anaheim, Garden Grove or Huntington Beach, compare their PPC pages before expanding the campaign. Santa Ana, Costa Mesa and Orange are linked too, followed by Orange County and the California directory.
Published price
Agree on the PPC fee and the advertising budget
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Decisions before funding Irvine Google Ads
Still curious?
Call (503) 766-5964 or email [email protected].
How do you set a starting budget for expensive Irvine clicks?
We work backward from the services you want to sell and the lead costs your margins can support. The starting test considers click prices, the landing page and your ability to answer calls. We agree on a spending limit, then use campaign results before recommending an increase.
What is included in the monthly management charge?
Google Ads management starts from $500 a month, plus ad spend. The fee depends on ad spend, channels and landing page work. We explain the account scope before launch so you know what you are paying the agency and what you are paying the advertising platform.
How soon can a paid campaign bring customer calls?
Initial results typically appear during the first week a campaign runs. Lead quality and cost still need review after launch. We inspect the search terms and contact reports with your booking feedback, then change the account where it is attracting work you cannot or do not want to take.
Can you tell me which campaigns led to booked work?
Call and form tracking identifies the campaign behind recorded leads. You supply booking outcomes so we can compare those leads with work your team took on. The report shows campaign averages and lead totals, giving us a basis for budget decisions without treating every conversion as a sale.
What terms apply if I add another ad channel?
We agree on the added channel and its fee before it runs. The usual service agreement starts with six months and continues monthly afterward, with 30 days’ notice. Google, Microsoft and Meta campaigns can each be considered, but an additional channel needs a customer audience and budget that fit your business.
Free action plan
Review your Irvine ad spend with a co-founder
Send the services you advertise, your current budget and what happens after a lead arrives. A co-founder will discuss a free PPC plan and starting test on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ