PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Web design in Richmond, California
Web design for Richmond service businesses that shows the work and makes the call easy.
A Richmond business gets a site built on its own finished jobs, with the number under a thumb and the domain registered in its name.
- Photos from your own jobs
- A call button that works
- Site, domain and content yours
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
What the site has to prove here
A Richmond site built around finished jobs
Letting a crew into a Richmond house is a decision a homeowner does not take lightly, so the site has to show the work before it asks for the call. Lithium Marketing designs and builds WordPress sites for Richmond service businesses, and with Richmond’s median home value at $668,200, the proof a buyer wants is your own finished jobs, not a stock photo of somebody else’s.
Only 4.4% of Richmond’s housing went up in 2010 or later, so the houses your crews work in are mostly older. A page built around one finished job in an older house gives that buyer a reason to stay: the before photo, what you fixed and the part of town it happened in.
Search in Richmond
What brings a Richmond visitor to the site
Trade searches naming Richmond are modest: garage door repair draws 50 a month and landscaping 20. A visitor from one of those searches is deciding fast, so the first screen carries the service, the area and the call button, and the page has to open fast on a phone.
Five paid ads sat above the local listings on the day we checked “plumber richmond ca”, and Yelp, Facebook and Nextdoor held top-ten spots of their own. Somebody who meets your business in one of those places may open your site next, and the page they land on has to answer the question the ad raised.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design richmond ca | under 10 | not reported |
| web designer richmond ca | under 10 | not reported |
| website design richmond ca | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below the ads
- Search ads
- 5 recorded
- Local listing reviews
- 65 to 363 Google reviews each
- Directories in the top 10
- Facebook, Nextdoor, Yelp
- AI Overview
- Shown above the results
- People also ask
- Shown
Source: one Google results page for “plumber richmond ca”, as Google showed it to a searcher located in Richmond. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Richmond market
What a 1966 median home means for your pages
Richmond’s median home was built in 1966, and 65.7% of the housing went up before 1980. The site should lead with the repairs those houses need, a page for each repair you take on, and photos of the older houses you have worked in.
The city has 42,509 housing units and 54.7% of occupied homes are owner-occupied, so a large share of the homes are rented and the person who fills in your form may be a tenant who needs the owner’s approval. The form should ask who approves the work, because a visit that ends at the door costs a crew an hour.
- residents (2025 estimate)
- 114,861
- residents (2025 estimate)
- population change, 2020 to 2025
- -1.2%
- population change, 2020 to 2025
- housing units
- 42,509
- housing units
- of occupied homes owner-occupied
- 54.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 65.7%
- of homes built before 1980
- median home value
- $668,200
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in the county
What each buyer needs to see first
Contra Costa County has 180 painting contractors. A painter sells a room and a date, so the page leads with a price range and a booking form. The county also lists 89 excavation and site preparation contractors, and a crew that sells a job from drawings and a schedule needs site photos and a proposal form that asks where the work is.
Both trades quote at the customer’s address, so the first screen has to carry the price, the date or the site plan, with the photos underneath.
County Business Patterns
Trade and home service businesses in Contra Costa County
Establishments by industry, 2023
- Residential remodelers721
- Landscaping services355
- Plumbing, heating and air-conditioning contractors324
- Electrical contractors310
- New home builders231
- Painting contractors180
- Excavation and site preparation contractors89
- Roofing contractors86
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
From your photos to launch day
Nothing goes live until the call button, the form and the tracking have all been tested on a real phone.
1
Sketch the pages from your jobs
We start with the services you sell and the finished jobs you can photograph, and that list becomes the site’s page map.
2
Write the copy with you
A short call turns each job into a caption and a service page that says what the work was and where it happened.
3
Test it at phone width
Every design review happens on a phone first: the call button, the form and the speed all get checked there.
4
Move the old addresses
Pages that already earn traffic get forwarded, the forms and phone links get tested, and you receive a recording that shows how to make edits.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
Proof from a plumbing company
A plumber’s website, search and Google Ads
Sarkinen Plumbing serves Portland and the surrounding area, and Lithium built the website, ran the SEO and managed Google Ads for it, so the card reflects that work. Matt Johnson, from his time running On-Target Landscape, describes working with Lithium on the quote card.
Plumbing“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Richmond
Sites for the cities your crews reach
The pills below open this service in each nearby city, where the housing numbers are broken out the same way. Start with Berkeley, Vallejo and Oakland; the Bay Area link opens the metro and California opens the state.
Published price
What a Richmond website costs
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Before you replace the Richmond site
Still curious?
Call (503) 766-5964 or email [email protected].
What makes a build cost more than the typical price?
Size. More services, more parts of town and more finished projects all mean more pages, and each page needs photos and copy. A larger build gets its own fixed proposal before any work starts.
If we move to another agency, what goes with us?
Everything in your name goes with you: the hosting account, the domain, the WordPress install, every page and every photo. Nothing is held back by Lithium, so a move to another agency takes the site with it.
What happens to the pages that already rank?
The pages that already bring traffic get their addresses pointed at the new ones. Lithium maps every URL with links or visits to its replacement, checks the map before launch and watches Search Console for the first weeks after. Positions can still shift, so the handover is built to carry the existing pages across, and that is the part Lithium controls.
Can we add a job photo ourselves?
Yes, it runs on WordPress, so text and photos can be changed without code, and a short recording shows where everything lives. The optional $99 a month plan covers hosting, daily backups, software and security updates, and basic website changes if you would rather not touch it.
What should we have ready on day one?
Three things: a folder of job photos, the services you want the site to sell, and the parts of town your crews work in. The copy is written for you, and nothing goes live without your approval on the design and each page.
Free action plan
Put your finished jobs in front of Richmond customers
Three photos of finished work and the jobs the site should sell are what we need. On a short video call, a co-founder turns those into a page list, a price and a timeline.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ