SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
Digital marketing for Raleigh businesses
A marketing agency for Raleigh businesses ready for more work.
Build a stronger flow of Raleigh service leads with a marketing plan priced by service and reviewed with a co-founder.
- Service pages that explain your work
- Lead reports across your channels
- Phone answering and appointment booking
Google searches each month
What Raleigh searches for, by service
6,060
searches a month
- SEO4,140
- Digital marketing1,300
- Web design590
- PPC management30
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Make your next investment count
Raleigh marketing that follows the job from search to booking
Lithium Marketing connects lead generation and call handling for home service businesses in Raleigh. The city grew 8.2% from 2020 to 2025, so your website needs to introduce the business to people who may never have heard of you. We give them reasons to call, help them find you through search and ads, and track what happens next.
You should be able to name the problem your next marketing dollar solves. A slow website, weak search visibility and unanswered calls need different work. We look at your current leads and the jobs you want before recommending a service. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video.
Choose where to begin
Give each part of your marketing a job
Your free plan identifies the work to start with and how to measure it. Use these service pages to compare the scope before you buy.
Local search visibilityReach Raleigh customers comparing contractors with service descriptions, project examples and business listings that explain why they should call you.Learn more Websites that help customers decideShow the repairs and projects you handle across Raleigh, with photos beside the service explanation and a short estimate form.Learn more Paid leads with spending controlsSet Raleigh ad targets around the work you can book, then compare the cost and quality of leads before increasing spend.Learn more Call answering and office automationGive callers a way to explain the job and arrange the next step, with separate custom automation for repeated office tasks.Learn more
Start with the customer’s search
Spend around the services people are looking for
About 3,600 monthly searches name “roofing company raleigh”. A roofing page should help that buyer compare repair and replacement work, see completed jobs and request an estimate. Ads can bring visitors to that offer while SEO builds its visibility over time; both need the same clear explanation of what you sell.
Electrical work has its own audience: “electrician raleigh” averages 1,900 searches a month. If you sell several services, track leads by the work requested. That lets you see whether an advertising campaign is bringing the installation jobs you wanted or mostly small repairs, and change the spending accordingly.
| Search | Searches a month | Cost per click |
|---|---|---|
| marketing agency raleigh | 590 | $4.21 |
| digital marketing raleigh | 390 | $3.38 |
| digital marketing agency raleigh | 320 | $10.53 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair raleigh | 1,600 | $51.50 |
| hvac repair raleigh | 320 | $44.50 |
| water damage restoration raleigh | 140 | $32.66 |
| plumber raleigh | 2,400 | $30.49 |
| pest control raleigh | 1,600 | $26.76 |
| roofing company raleigh | 3,600 | $24.97 |
| electrician raleigh | 1,900 | $21.95 |
| landscaping raleigh | 1,000 | $6.08 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- 1 recorded
- Local listing reviews
- 126 to 14,000 Google reviews each
- Directories in the top 10
- Better Business Bureau, Facebook
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber raleigh”, as Google showed it to a searcher located in Raleigh. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Coverage worth defining
A Raleigh address can cross a county line
Raleigh lies mostly in Wake County and extends into Durham County. Choose coverage by the addresses your crews serve, then carry that same coverage into the website, ads and phone answers. A county-only target can leave part of the city outside your plan.
In Wake County, 26.4% of housing was built in 2010 or later. If your services include first installations as well as work on existing homes, explain both. Customers should be able to find the offer that fits their project without calling to ask if you do it.
- residents (2025 estimate)
- 506,306
- residents (2025 estimate)
- population change, 2020 to 2025
- +8.2%
- population change, 2020 to 2025
- housing units
- 224,853
- housing units
- of occupied homes owner-occupied
- 50.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 23.1%
- of homes built before 1980
- median home value
- $415,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Give buyers a reason to choose
Make your own work visible among Wake County’s trades
Residential remodelers account for 503 establishments in Wake County. For a remodeler, project photos need more than a caption saying “kitchen”: describe the work you performed and how a homeowner starts an estimate. We use that detail in the website and search plan so visitors can judge your experience.
Landscaping services number 464 in Wake County. A company selling installation and ongoing care needs to distinguish those offers in its marketing. We keep leads for each service visible in reporting so you can invest in the work you want to grow.
County Business Patterns
Trade and home service businesses in Wake County
Establishments by industry, 2023
- Residential remodelers503
- New home builders470
- Landscaping services464
- Plumbing, heating and air-conditioning contractors395
- Electrical contractors301
- Painting contractors142
- Excavation and site preparation contractors130
- Roofing contractors118
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Build the program in order
Decide what Raleigh marketing needs next
The plan starts with your business numbers and ends with a named service, a scope and a way to judge the work.
1
Choose the work you want to sell
We ask about profitable jobs, available crew time and the parts of Raleigh you cover. Those answers set the priorities.
2
Find where customers drop out
We review your website, search presence and call handling. Tracking makes it possible to distinguish a shortage of visitors from a shortage of leads.
3
Put the first service to work
The proposal identifies the website, SEO, advertising or phone work that addresses the problem. You know what is included before spending starts.
4
Compare leads with booked work
We review calls and form submissions alongside your feedback on the jobs they produced. That tells us what to improve and whether another service belongs in the plan.
Client experience
Byers Septic Service used the website, SEO and Google Ads program
For Byers Septic Service, Lithium’s work covered a website build, SEO and Google Ads. The case describes a septic business’s results across that program. Drake Snodgrass, owner of the garden center and landscaping business Drake’s 7 Dees, also shares his experience working with Lithium.
Septic“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake’s 7 DeesPlanning beyond Raleigh
Compare the places your crews cover
Explore the marketing pages for Cary, Durham, Fayetteville, Greensboro, High Point and Winston-Salem if those cities are part of your plans. The North Carolina overview brings the state’s city pages together.
Pricing
Choose your marketing services with the costs in view
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Making a marketing decision for your Raleigh business
Still curious?
Call (503) 766-5964 or email [email protected].
How do I decide between SEO and advertising?
Your timing, current visibility and the value of a new customer decide the starting point. Ads can test an offer while SEO develops the pages and listings that support ongoing discovery. We look at both against your budget and the work your crew can deliver; you can start with a single service.
What should I budget for a Raleigh marketing program?
Budget for the services your plan calls for. Websites typically cost $5,000 and SEO runs $1,300–$3,000 a month. Google Ads starts from $500 a month in management, plus ad spend. The AI receptionist is $179 a month; custom automation receives its own quote after a free discovery call.
Will I have to manage several people at Lithium?
Allison McKenney, your account manager, handles day-to-day questions, and a co-founder leads the strategy call. You supply the business knowledge: jobs you want, areas you cover and feedback on leads. We organize the marketing work around those decisions and explain what is changing.
What commitment comes with the marketing work?
The usual agreement begins with six months and then continues monthly, with 30 days’ notice to cancel. Your written proposal sets out the services and final terms. The AI receptionist is separate: it has no contract and can be canceled anytime.
Is a small service business a fit for Lithium?
A small business can be a fit when the likely value of its leads supports the cost of the work. We look at your available capacity and budget before recommending a program. Buying more visibility makes sense only if you can answer the calls and deliver the jobs.
Free action plan
Find the next move for your Raleigh marketing
Where does getting the next job become difficult: being found, winning the estimate or answering the phone? Include that problem and a website link in your request. Your free plan starts with a short video call with a co-founder to choose which part of the marketing needs attention.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ