Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC management for Orlando service businesses
Orlando PPC management for the jobs you want to book next.
Know what your Orlando ads produce with campaign reporting on calls and average cost per lead, supported by your team's booking feedback.
- Campaigns organized by service
- Call and form conversion tracking
- Search terms checked for wasted spend
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with the economics
Orlando PPC needs more than a bigger bid
Lithium Marketing manages PPC campaigns that connect Orlando service searches with a focused offer and a tracked call or form. 'Garage door repair orlando' has an average click cost of $71.89. At that price, the landing page, search terms and phone response all deserve scrutiny before you increase spending.
We choose the starting campaign around your job value and available capacity. A repair business may need phone calls, while a remodeler may need estimate requests with project details. The ad, landing page and conversion tracking should all reflect the service you are trying to sell.
Budget by the service
Let lead quality decide which ads keep running
A roofing search costs $36.95 per click on average for 'roofing company orlando'. We separate the jobs you advertise, write pages that explain the offer and exclude searches that do not fit your services. Then we compare campaign costs with calls, forms and your feedback about bookings.
For 'landscaping orlando', the average click price is $10.17. A lower click price can make a test easier to fund, but the campaign still needs to attract the work you sell. Garden installation and recurring care should not leave callers guessing which service an ad offers.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency orlando | 30 | not reported |
| google ads agency orlando | under 10 | not reported |
| ppc management orlando | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair orlando | 1,600 | $71.89 |
| roofing company orlando | 1,300 | $36.95 |
| plumber orlando | 5,400 | $31.31 |
| pest control orlando | 2,900 | $30.63 |
| electrician orlando | 1,600 | $17.30 |
| hvac repair orlando | 90 | $13.38 |
| water damage restoration orlando | 590 | $12.46 |
| landscaping orlando | 1,600 | $10.17 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 994 to 1,700 Google reviews each
- Directories in the top 10
- Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber orlando”, as Google showed it to a searcher located in Orlando. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Timing and targeting
Keep the ad schedule connected to your workload
Orlando's very hot and rainy season runs from May until late October. If your roofing, HVAC or outdoor-service bookings change during those months, use your own call history and crew availability to plan spending. We adjust the campaign around that schedule and the services you can deliver.
In Orange County, Florida, owners occupy 56.8% of occupied homes. If your business also serves rental properties, say so in the campaign's landing page and ask for the service address and contact details. That helps your team handle the request without making assumptions about who is calling.
- residents (2025 estimate)
- 333,888
- residents (2025 estimate)
- population change, 2020 to 2025
- +8.4%
- population change, 2020 to 2025
- housing units
- 148,754
- housing units
- of occupied homes owner-occupied
- 39.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 32.6%
- of homes built before 1980
- median home value
- $394,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Compete on the offer
Spend on the jobs that suit your business
The combined plumbing, heating and air-conditioning category has 454 establishments in Orange County, Florida. Those businesses can have very different specialties. We build ad groups around your services and review the search terms that trigger them, so a broad trade label does not consume the whole budget.
Landscaping services account for 577 establishments in Orange County, Florida. To compete for the projects you want, the ad should name the work and the page should show it. Bidding more is only worth considering after the offer, targeting and lead quality make sense.
County Business Patterns
Trade and home service businesses in Orange County
Establishments by industry, 2023
- Residential remodelers803
- Landscaping services577
- Plumbing, heating and air-conditioning contractors454
- New home builders391
- Electrical contractors358
- Painting contractors351
- Roofing contractors154
- Excavation and site preparation contractors103
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup and management
Make each Orlando campaign earn its place in the budget
We establish what counts as a lead and what the account is spending before expanding campaigns.
1
Review the spending already in motion
We inspect current campaigns, search terms and conversion settings, keeping the parts that support your job priorities.
2
Test the tracking before judging performance
We check call and form conversions and organize reporting by campaign so the average cost per lead has a clear basis.
3
Match the ad to the requested job
Service-specific campaigns lead to pages with the offer, coverage and contact action customers need.
4
Refine the account as calls come in
Campaigns are reviewed daily for the first 30 days, then weekly, with bid and search-term changes informed by performance and booking feedback.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Campaign experience
The marketing scope behind a garden center's results
The Google Ads figures for garden center Drake's 7 Dees come from an engagement that also included a website and SEO, all delivered by Lithium. Alongside that case, construction owner Marc Rickabaugh explains his experience updating the Rickabaugh Construction website and improving its SEO.
Garden center“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionOther advertising markets
Review PPC information for more Florida cities
Before adding another city to an ad campaign, check its search demand and the jobs your crews can cover. The linked PPC guides and Florida directory give you markets to compare.
Published price
Separate the management fee from your Orlando ad budget
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Making an informed PPC spending decision
Still curious?
Call (503) 766-5964 or email [email protected].
What do we pay Lithium, and what do we pay for ads?
Management starts from $500 a month, plus ad spend. Your ad spend, advertising channels and landing page work determine the management fee. We agree on both the scope and budget before launching, so the cost of running the account is clear alongside the money buying ads.
How do you decide whether our ad budget is large enough?
We compare the services you want to sell with click costs, landing page quality and the value of a booked job. A smaller budget may need a narrower campaign focused on priority services. Once leads arrive, campaign averages and your booking feedback guide changes to spend.
How soon can a campaign start bringing leads?
Initial results typically arrive during the first week of a live campaign. We check which searches and ads produce contacts, then refine the account. Call volume and lead cost depend on your offer, competition and budget, so early activity is a starting point for decisions.
Can you manage Facebook ads as well as Google?
Lithium manages Meta ads on Facebook and Instagram, plus Microsoft Ads and LinkedIn campaigns. We recommend channels according to the customer and offer you want to reach. Each added channel needs its own scope and performance review before it earns a larger share of spending.
What should our staff tell you about paid leads?
Tell us which contacts became estimates or booked jobs, and which requested services you do not offer. Reports provide calls, leads and average cost per lead by campaign. Your staff adds the context needed to decide if the ads are bringing work worth pursuing.
Free action plan
Review your Orlando ad budget with a free PPC plan
Bring your current campaign spending, priority services and booking experience. A co-founder will review the account's direction and proposed next steps on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ