GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Google Ads management in Grand Forks
A PPC agency for Grand Forks jobs with calls tracked.
Grand Forks contractors can test paid search on specific jobs and see which inquiries justify the ad spend.
- Campaigns by buyer intent
- Calls tied to each ad
- Clear management reporting
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Paid search
A Grand Forks ad needs a specific job behind it
PPC management puts a Grand Forks contractor in front of buyers searching for work the team can take now. Lithium Marketing connects job-specific Google Ads, relevant landing pages and call tracking.
“garage door repair grand forks” draws 40 searches a month. That is a smaller pool than many trades, so an advertiser should tighten the target to real repair intent instead of buying every broad garage-door phrase.
The auction
Do not price every Grand Forks call alike
A garage-door repair click costs $36.19 in the supplied data. The campaign should be judged by bookable repairs and revenue, not by a low cost per click alone.
“plumber grand forks” draws 390 searches a month at $10.73 per click. Plumbing needs its own landing page and budget because its volume and click price differ from garage-door work.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency grand forks | under 10 | not reported |
| ppc agency grand forks | under 10 | not reported |
| ppc management grand forks | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair grand forks | 40 | $36.19 |
| plumber grand forks | 390 | $10.73 |
| landscaping grand forks | 70 | $9.59 |
| pest control grand forks | 170 | $5.92 |
| electrician grand forks | 260 | $1.54 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 62 to 458 Google reviews each
- Directories in the top 10
- Facebook, Yelp
- AI Overview
- Shown above the results
- People also ask
- Shown
Source: one Google results page for “plumber grand forks”, as Google showed it to a searcher located in Grand Forks. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Budget and geography
Choose the towns before adding budget
Grand Forks and East Grand Forks are twin cities on opposite sides of the Red River. A contractor that serves both states can separate those targets; one that does not should keep the boundary explicit.
The observed plumbing result had no paid ads. That snapshot does not determine future auctions, so we test actual queries and call outcomes before increasing bids.
- residents (2025 estimate)
- 60,365
- residents (2025 estimate)
- population change, 2020 to 2025
- +2%
- population change, 2020 to 2025
- housing units
- 28,129
- housing units
- of occupied homes owner-occupied
- 46.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 44.9%
- of homes built before 1980
- median home value
- $249,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The competitors
Watch the Grand Forks trade mix
Grand Forks County has 29 plumbing, heating and air-conditioning contractors. A plumbing ad should state the exact repair or installation type to avoid paying for jobs the crew declines.
The county has 25 electrical contractors. Search terms and call recordings help tell whether electrical traffic is worth its own budget.
County Business Patterns
Trade and home service businesses in Grand Forks County
Establishments by industry, 2023
- Landscaping services31
- Plumbing, heating and air-conditioning contractors29
- Residential remodelers28
- Electrical contractors25
- New home builders14
- Painting contractors11
- Excavation and site preparation contractors10
- Roofing contractors7
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup
Run a small Grand Forks paid-search test
Define a qualified job and track the call before expanding the account.
1
Connect outcomes
Confirm that calls and forms from ads are recorded and can be matched to a job type.
2
Separate the services
Give plumbing, garage-door or other accepted work its own search terms and page.
3
Set the state boundary
Target only the North Dakota and Minnesota towns the crew actually serves.
4
Read the lead quality
Exclude irrelevant queries and increase spend only where qualified calls turn into estimates.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Client work
Glass marketing measured across three parts
Dixie Glass serves the Mississippi Gulf Coast. Its card reflects Lithium’s website, SEO and Google Ads together. Marc Rickabaugh of Rickabaugh Construction supplies the adjacent quote.
Glass“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionBeyond Grand Forks
Keep Fargo and Bismarck budgets separate
Fargo, West Fargo and Bismarck have different linked PPC pages and search demand. A Grand Forks account should expand only where service and dispatch make sense; the North Dakota overview frames the wider choices.
Published price
PPC management pricing in Grand Forks
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
How much should a Grand Forks contractor spend on PPC?
The management price above is separate from the platform budget. We choose a test spend based on local click costs, job value and the number of calls you can handle, then adjust it after reviewing qualified leads.
When can paid search start producing inquiries?
Initial results commonly appear within the first week once tracking and ads are live. That first week is a test of search terms and call quality, not a promise of a fixed number of jobs.
Do we keep our Google Ads account?
Yes. The business should own its account and billing. We manage the campaigns and give reporting on spend, calls and forms so performance can be checked without taking our word for it.
Can ads run beyond Google?
Yes. Microsoft Ads, Meta and LinkedIn are channels we can consider when your customers use them. We choose channels around the buyer and budget, and we do not assume every trade needs each one.
How will we know which paid Grand Forks calls book?
We connect calls and forms to campaigns, then compare qualified inquiries with the jobs the team records. For a crew working across the Red River, that review can distinguish accepted service-area calls from clicks that could never become a job.
Free action plan
Test the Grand Forks clicks worth paying for
Send the services and towns your crew covers. On a short video call, a co-founder will choose the first search terms and tracking checks.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ