SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
Marketing for New York service businesses
A marketing agency for useful jobs across New York.
New York property service businesses get marketing that explains who should call and what information is needed before work can be arranged.
- Identify the property contact
- Explain the accepted service
- Keep job details together
Google searches each month
Searches for marketing help that name New York
Searches for marketing, SEO, web design and ads, by the place they name
- New York9,070
- Buffalo1,990
- Rochester1,120
- Syracuse900
- Albany320
- White Plains60
- Binghamton60
- Searches naming New York5,800
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Your next marketing decision
New York SEO should make property inquiries easier to assess
Lithium Marketing helps New York property service businesses use websites, SEO and ads to collect a workable inquiry. If requests arrive from owners, tenants and property representatives, the site can ask who is arranging the work before the appointment conversation begins.
Owner occupancy represents 54.3% of occupied New York housing. Keep the service explanation useful to a property contact who may not be the owner, and ask who should discuss the job with the company.
Choose your New York starting point
Connect the property question to the right service
A clear request should carry enough context for the business to decide the next step.
SEO for New YorkPublish accurate service answers for the places the business genuinely covers.Learn more WordPress websites for New YorkUse a short property-service form with scope, location and contact-role details.Learn more Google Ads for New YorkTrack leads from service landing pages and review whether the requests fit the advertised work.Learn more AI receptionist for New YorkQualify callers, capture details and connect bookings with the approved calendar.Learn more
Explore New York
Explore New York City, Buffalo and the markets beyond
New York City, Buffalo, Rochester, Syracuse and Albany each have their own page. The additional New York locations below let you review a more specific market for your services.
- New York8,584,629 residents
- Buffalo274,613 residents
- Yonkers212,603 residents
- Rochester206,108 residents
- Syracuse144,896 residents
- Albany101,698 residents
- New Rochelle85,864 residents
- Mount Vernon72,304 residents
- Schenectady69,471 residents
- Utica62,978 residents
- White Plains62,871 residents
- Hempstead59,819 residents
- Troy50,912 residents
- Binghamton46,418 residents
- Freeport44,174 residents
- Ithaca33,632 residents
- Poughkeepsie32,499 residents
Metro pages: Long IslandWestchester
Read the demand
A New York phrase does not settle the coverage question
The recorded marketing phrases naming New York total 5,800 monthly searches after deduplication. These agency terms are a different category from the service requests your business needs.
“Plumber rochester ny” records 1,000 monthly searches. Preserve the useful location qualification when reviewing the phrase, then research the equivalent terms for the work you actually offer.
| Search | Searches a month |
|---|---|
| marketing agency new york | 1,900 |
| web design new york | 1,600 |
| new york seo | 1,300 |
| digital marketing agency new york | 1,300 |
| seo company new york | 1,000 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Housing and job fit
Older-property examples should explain the actual work
New York’s median home construction year is 1959. A company serving existing properties can describe its assessment process and the job information needed without assuming that age identifies a fault.
Housing built before 1980 makes up 73.9%. Show genuine repairs or renovation projects when they represent your service, rather than using unrelated new-build examples to fill the gallery.
- residents (2025 estimate)
- 20,002,427
- residents (2025 estimate)
- population change, 2020 to 2025
- -1%
- population change, 2020 to 2025
- housing units
- 8,585,241
- housing units
- of occupied homes owner-occupied
- 54.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 73.9%
- of homes built before 1980
- median home value
- $423,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The trade picture
Match a broad property request to a specific trade
New York lists 194 septic service establishments. A septic company needs an inquiry tied to its service and coverage, instead of a generic “property repair” request with no usable detail.
The chart includes several separate construction and maintenance categories. The customer-facing offer should use the business’s actual service terms so the appropriate job can be identified before an appointment is booked.
County Business Patterns
Trade and home service businesses in New York
Establishments by industry, 2023
- Residential remodelers13,427
- Landscaping services7,725
- Plumbing, heating and air-conditioning contractors7,061
- Electrical contractors5,232
- New home builders3,291
- Painting contractors2,579
- Excavation and site preparation contractors1,861
- Roofing contractors838
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Client work
Byers Septic website, SEO and advertising work
Byers Septic Service received a website, SEO and Google Ads from Lithium. The separate quote is from Daniel Busby of Willard Power Vac, which offers air duct, dryer vent and chimney cleaning.
Septic“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacPricing
Budgeting for marketing in New York
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Before your New York marketing plan
Still curious?
Call (503) 766-5964 or email [email protected].
Can a New York property-service form identify who is arranging the job?
Yes, it can ask for the contact’s role along with the scope and location. The business can then determine who should discuss the proposed work before making an appointment.
Should tenant inquiries be handled as owner inquiries?
Collect the actual role instead of assuming ownership. Your company’s own process should determine what permission or property contact is needed for the service being requested.
Can we target Rochester without using a statewide offer?
Yes, location content and advertising can focus on the genuine coverage area. The service page should explain the work available there rather than imply the company covers the entire state.
Do we need separate descriptions for septic and general property work?
Use descriptions that match the services actually offered. A customer needs enough information to choose the right request path, especially when a broad property-service label could obscure the specialty.
Will AI answers guarantee that our business gets mentioned?
No one can promise an AI mention. SEO work can improve answer-first content, schema and consistency of business facts, while tracking the outcomes that can be observed.
Free action plan
Improve the details behind your New York property inquiries
Send your website and the information you need before arranging a job. On a short video call, a co-founder discusses how the offer and inquiry path can make that information clearer.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ