PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
PPC in Gresham, Oregon
A PPC agency for Gresham service businesses that ties ad spend to booked jobs.
Gresham service businesses get Google Ads built around call tracking and a landing page per job, from $500 a month in management, plus ad spend.
- Call tracking from the first click
- A landing page per job type
- Daily tuning for the first month
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Gresham PPC, answered
Why Gresham Google Ads start with tracking
Lithium Marketing manages Google Ads for Gresham service businesses, and every account we run is measured in calls and booked jobs. Gresham click prices swing widely by trade: an average click on “garage door repair gresham” costs $50.40, while “electrician gresham” runs $11.09. With a spread like that, we track every call back to its keyword before moving a dollar.
Plumbing costs the most of any trade we checked: “plumber gresham” averages $63.80 a click. At that price, each job type gets its own campaign and landing page, and search terms that never produce a call are cut in the first weeks.
Click costs in Gresham
The Gresham trades where a small ad budget goes furthest
Not every Gresham trade pays plumbing prices. Landscaping clicks average $10.83, and pest control clicks $14.46, with about 140 searches a month for “pest control gresham”. A landscaper or pest control company can start Google Ads on a small budget and learn what a lead costs before spending more.
When we pulled up “plumber gresham”, the page opened with the Map Pack and carried no paid ads. Ad slots shift with the time of day, the person searching and other advertisers’ budgets, so a single check says little about tomorrow. What it does show is the Map Pack at the top, which is why we plan your campaign and your Google Business Profile together.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency gresham | 10 | not reported |
| google ads agency gresham | under 10 | not reported |
| ppc management gresham | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber gresham | 390 | $63.80 |
| garage door repair gresham | 170 | $50.40 |
| pest control gresham | 140 | $14.46 |
| electrician gresham | 210 | $11.09 |
| landscaping gresham | 110 | $10.83 |
| hvac repair gresham | 10 | not reported |
| water damage restoration gresham | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 66 to 399 Google reviews each
- Directories in the top 10
- Facebook, HomeAdvisor, Nextdoor, Thumbtack
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber gresham”, as Google showed it to a searcher located in Gresham. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Gresham market
A Gresham ad budget that follows the weather
Gresham summers bring very warm, sunny afternoons and only very occasional rain. Painting, landscaping and other outdoor jobs get scheduled in that stretch, so we raise their budgets as summer approaches and pull back once the rainy months return.
Gresham winters are cloudy, with occasional frosts and frequent long rainy periods. Weeks of rain can bring roof leak and water damage calls, and a frost can bring frozen pipes, so roofers, restoration companies and plumbers keep budget in reserve for those months. Once a full year of your own calls is tracked, that record sets the calendar better than the weather does.
- residents (2025 estimate)
- 111,513
- residents (2025 estimate)
- population change, 2020 to 2025
- -2.4%
- population change, 2020 to 2025
- housing units
- 44,005
- housing units
- of occupied homes owner-occupied
- 55.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 48.1%
- of homes built before 1980
- median home value
- $458,700
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Gresham
How roofers, painters and landscapers should bid in Gresham
Multnomah County has 81 roofing contractors, yet searches for “roofing company gresham” are too few for Google to report. A Gresham roofer’s campaign bids on the job instead, such as roof repair or a new roof, across Gresham and the cities around it.
With 146 painting contractors in Multnomah County, a painter’s ad sits next to plenty of look-alikes, and landscaping is busier still. We write ads around what sets you apart, such as cabinet refinishing, paver patios or exterior work on older homes, and send each one to a page of matching finished jobs.
County Business Patterns
Trade and home service businesses in Multnomah County
Establishments by industry, 2023
- Residential remodelers436
- New home builders329
- Landscaping services238
- Plumbing, heating and air-conditioning contractors171
- Painting contractors146
- Electrical contractors106
- Roofing contractors81
- Excavation and site preparation contractors51
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Getting started
The first 30 days of a Gresham Google Ads account
We wire up tracking before touching bids, so every change after that is judged by calls, not clicks.
1
Read the account you have
If you already run ads, we keep what produces calls and list the search terms eating budget with nothing to show for it.
2
Put a tracking number on every ad
Each call and form submission is recorded in GA4 with its keyword, so your report can show cost per lead by campaign.
3
Split campaigns by job
An emergency drain call, a reroof and a spring cleanup are different searches with different buyers, so each job you want gets its own campaign, ads and landing page.
4
Adjust bids every day, then every week
For the first 30 days we review bids and search terms every day, then move to a weekly pass that follows the season’s budget shifts.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
Sarkinen Plumbing: Google Ads on top of a new website and SEO
Lithium ran Google Ads for Sarkinen Plumbing, a Portland-area plumber in the same metro as Gresham, together with its website and SEO, so the numbers on the card reflect all three. The quote beside it is from Daniel Busby, whose Willard Power Vac cleans air ducts, dryer vents and chimneys.
Plumbing“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Gresham
Bidding on the cities around Gresham
Location targeting lets one account set its own bid for Fairview, Troutdale, Happy Valley, Portland, Sandy and Vancouver, Washington, so you pay more only where the jobs are worth it. Open any of them below for that city’s PPC figures, or the Oregon page for the full list.
Published price
Gresham PPC management pricing
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
How much should a Gresham business spend on clicks?
It comes down to what a booked job is worth to you and what your trade’s clicks cost. Typical ad spend runs $2,000 to $5,000 a month, but a landscaper at $10.83 a click can learn a lot on less, while a plumber paying $63.80 needs enough budget for a steady read. We set the figure with you on the strategy call.
How quickly do Google Ads start bringing in calls?
Initial results typically show up within the first week the campaigns run. The early weeks also show which search terms waste money, and cutting those is where cost per lead usually improves.
Is there a contract for Google Ads management?
Most services run month to month once the first six months are up, and either side can end the agreement with 30 days’ notice. You pay Google for clicks directly; our management fee is a separate line that grows with your ad spend and with any extra channels or landing pages.
Can you run Facebook and Instagram ads too?
Yes. Lithium manages Meta ads on Facebook and Instagram, plus Microsoft Ads, alongside Google. We add a channel once Google Ads tracking shows your cost per lead, so each new channel has a number to beat.
What will my monthly report show?
Calls, leads and cost per lead for each campaign. When your office marks which leads became booked jobs, the report also shows which campaigns produce booked work, and that is where the next month’s budget goes.
Free action plan
Request a free Google Ads plan for your Gresham trade
Send us access to your current Google Ads account, or if you’re new to ads, the three jobs you want more of. A co-founder goes through the numbers with you on a short video call and shows which Gresham searches to bid on first and which to skip.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ