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Davenport PPC Agency for Google Ads

A PPC management agency for Davenport businesses testing one offer.

Test a specific Davenport service with Google Ads, using a landing page and lead reporting that make the spending decision easier.

  • Choose a testable offer
  • Inspect search terms
  • Judge lead quality
Drake’s 7 Dees garden center and landscaping website homepage
380%more organic traffic for Drake’s 7 Dees (in one year)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

A controlled test

Davenport PPC starts with an offer you can evaluate

PPC puts a Davenport service offer in paid search results and lets you evaluate the inquiries it attracts. Lithium Marketing defines the offer with you before building the campaign. A pest control company testing a particular treatment needs an ad and page that explain that treatment clearly.

“pest control davenport” records 880 searches a month. That broad category gives us a starting point for researching more specific treatment terms. Your business decides which services are eligible for the test and what a worthwhile inquiry looks like.

Offer boundaries

Keep property context in the landing-page explanation

Davenport’s housing record lists 69.7% of homes as built before 1980. If your treatment or service depends on existing building conditions, describe the inspection required before recommending it. The page should invite a suitable assessment without presenting the age of a home as proof of a problem.

The city sits on the Mississippi River. For an offer that depends on a service boundary, state the areas you accept clearly before launch. River geography belongs in the coverage discussion; it is not a reason to assume what every customer needs.

residents (2025 estimate)
100,358
residents (2025 estimate)
population change, 2020 to 2025
-1.3%
population change, 2020 to 2025
housing units
46,849
housing units
of occupied homes owner-occupied
62.9%
of occupied homes owner-occupied
of homes built before 1980
69.7%
of homes built before 1980
median home value
$166,400
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

The trade baseline

An establishment count helps choose research, not bids

Scott County has 10 pest control establishments. We can use that category to select businesses and pages worth reviewing, while Google’s auction and your own account data determine the paid-search test.

For an owner comparing a focused offer with a general campaign, the important question is what each set of inquiries asks for. We agree on that distinction before reviewing performance. A lower-cost lead is useful only when your team can deliver the service being requested.

County Business Patterns

Trade and home service businesses in Scott County

Establishments by industry, 2023

  • Landscaping services
    74
  • Residential remodelers
    62
  • Plumbing, heating and air-conditioning contractors
    47
  • New home builders
    39
  • Electrical contractors
    35
  • Roofing contractors
    23
  • Excavation and site preparation contractors
    21
  • Painting contractors
    15

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The campaign test

Define what the Davenport ad test should teach you

Keep the offer stable long enough to judge the inquiries it produces.

1

Agree on the treatment offer

We document the included service and the conditions that need an assessment, with your approval of the ad’s claims.

2

Set the spending boundary

We discuss the relevant click research and the amount you are comfortable testing before an expansion decision.

3

Match terms to the offer page

The campaign directs each accepted search intent to an explanation of that service. We review unsuitable terms during optimization.

4

Compare the qualified inquiries

We check the account daily through the first 30 days, then weekly, and report calls, leads and cost per lead alongside your feedback on fit.

What every Google Ads account includes

The same eight parts go into every Google Ads account, wherever the business is.

See the full Google Ads service

  • Conversion tracking, properly wired
  • Landing pages per intent
  • Match types and negatives
  • Responsive search ads
  • Geo and audience targeting
  • Bid management
  • Remarketing
  • Looker Studio reporting

A documented account

Dixie Glass: Google Ads, website design and SEO

Dixie Glass serves the Mississippi Gulf Coast. The case presents Lithium’s Google Ads, website design and SEO work together. The adjacent quote is from Nathan Boos of Hillsview Building, a separate contractor example.

Dixie Glass website homepage for glass services on the Mississippi Gulf CoastGlass

Dixie Glass

76%more conversions

January vs the January before

ads conversion rate
15.57%
ads conversion rate
organic traffic
+18.2%
organic traffic
Read the case study
“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosNathan BoosHillsview Building

Other campaign locations

Research PPC across the linked regional markets

PPC pages for Iowa City and Cedar Rapids sit beside links to Peoria, Rockford, Aurora and Madison. Use the Iowa overview for statewide context and each city page for its own service-market discussion.

Published price

The management and advertising budget for Davenport

From $500

per month in management

Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.

FAQ

Questions about testing Davenport PPC

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Should a service test use our general homepage?

Use the page that explains the advertised offer most clearly. If the homepage mixes unrelated services, a dedicated landing page gives the visitor a clearer basis for contacting you.

How do we decide if the offer deserves more ad spend?

Review the fit of the leads alongside their cost. Your team tells us which requests are suitable and which became work, so the expansion decision has more context than click volume.

What changes the monthly management fee?

The fee scales with ad spend, the channels being run and landing page work. We explain the proposed scope before you approve the account plan.

Could the first test fail to produce profitable jobs?

Yes, there is no guaranteed profit or cost per lead. We set a spending limit and review the evidence before deciding to change the offer or continue.

Must we advertise all our services at once?

No, the campaign can start with a defined service. That keeps the first learning goal clear and leaves expansion subject to your capacity and the results.

Free action plan

Define a Davenport PPC test before spending more

Tell us the service offer and what makes an inquiry worth following up. A co-founder will discuss the test budget and landing-page requirements on a short video call.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan