PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Las Vegas PPC and Google Ads
A PPC agency helping Las Vegas businesses spend on better leads.
Make Las Vegas PPC spending accountable with Google Ads campaigns measured in calls, leads and the jobs your team books.
- Search terms checked against your jobs
- Landing pages matched to each offer
- Lead tracking before ads launch
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Know what a lead needs to earn
Start Las Vegas PPC with the economics of your jobs
Lithium Marketing manages PPC campaigns for Las Vegas service businesses to bring in calls about the jobs they want to book. The average click for “plumber las vegas” costs $49.13. Before you buy that traffic, you need a page that explains the service, a way to track calls and someone ready to handle the resulting request.
The budget should follow the jobs you can sell profitably. We compare your service priorities with search terms, click prices and the page a customer will see. Then we build campaigns with limits you understand and report the calls and leads, so decisions about more spending have a business basis.
Different costs, different starting points
Judge a click by the job it could bring
For “roofing company las vegas”, the average click is $9.90. An “hvac repair las vegas” click averages $46.71. Each offer needs its own test against job value and lead quality. A campaign should explain the repair or installation clearly enough that a customer knows what they are calling about.
Electrical clicks for “electrician las vegas” average $15.59. If that campaign produces calls about work you do not sell, buying more clicks repeats the problem. We inspect search terms and customer requests, exclude mismatched searches and revise the ad or landing page where the offer has become unclear.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency las vegas | 20 | not reported |
| ppc management las vegas | 10 | not reported |
| google ads agency las vegas | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair las vegas | 2,900 | $59.22 |
| plumber las vegas | 4,400 | $49.13 |
| hvac repair las vegas | 320 | $46.71 |
| pest control las vegas | 6,600 | $24.59 |
| water damage restoration las vegas | 320 | $18.86 |
| electrician las vegas | 2,400 | $15.59 |
| landscaping las vegas | 3,600 | $11.05 |
| roofing company las vegas | 1,000 | $9.90 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 655 to 2,500 Google reviews each
- Directories in the top 10
- Angi, Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber las vegas”, as Google showed it to a searcher located in Las Vegas. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Boundaries and capacity
Set ad coverage around the work you can deliver
The city of Las Vegas covers about 141.9 square miles of land. Define the places your crew serves before setting geographic targets, then ask for the job address on the landing page. Your coverage, availability and advertised services need to agree so a lead starts with realistic expectations.
If Las Vegas’s long, extremely hot summers bring more calls for your services, plan that spending against your staffing and job history. If your busy period falls elsewhere in the calendar, use that record. We discuss budget changes with your capacity in view; available searches still need to make financial sense for your business.
- residents (2025 estimate)
- 679,817
- residents (2025 estimate)
- population change, 2020 to 2025
- +5.3%
- population change, 2020 to 2025
- housing units
- 267,654
- housing units
- of occupied homes owner-occupied
- 56.6%
- of occupied homes owner-occupied
- of homes built before 1980
- 22.8%
- of homes built before 1980
- median home value
- $427,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Choose an offer buyers can recognize
Make the ad specific enough to earn the next step
Clark County’s plumbing, heating and air-conditioning category contains 631 establishments. “We do it all” gives a searcher little help choosing. Advertise the service you want to book and explain the next step on the landing page, including how your team handles estimates or urgent requests.
There are 455 electrical contractor establishments in Clark County. A panel installation and a troubleshooting visit deserve different descriptions, even when the same business handles both. We use service distinctions like these across trades to organize campaigns and judge the leads against the work advertised.
County Business Patterns
Trade and home service businesses in Clark County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors631
- Residential remodelers486
- Landscaping services473
- Electrical contractors455
- New home builders158
- Pest control companies155
- Excavation and site preparation contractors153
- Painting contractors143
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Before and after the launch
Give every campaign a measurable purpose
Your account structure should make it easy to see what is spending, what is producing leads and what needs changing.
1
Pick the services worth promoting
We discuss job value, booking capacity and your service area, then inspect any existing account for spending that supports or conflicts with those priorities.
2
Make the ad and page tell the same story
We write the offer around the search and prepare the landing page. Repairs, installations and estimate requests get the explanations their customers need.
3
Verify the lead records
We test conversion tracking and contact forms before launch. Your report needs to distinguish a lead from a visit before it can guide budget decisions.
4
Use sales feedback to improve the account
We review search terms, bids and landing-page performance alongside the calls your team receives. Booked-job feedback helps identify which offers deserve further spend.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Paid search in a broader program
How a plumbing business used Google Ads, SEO and a new website
The Google Ads results in Sarkinen Plumbing’s case study came from a program that also included a website and SEO from Lithium. Sarkinen is a Portland-area plumbing business. Beside the case, Dozer Dave’s Dave Turin recommends DJ Van Zanten for website and internet marketing help.
Plumbing“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveConsider another advertising market
Compare nearby searches before widening your targeting
Use the PPC guides for Henderson, Sunrise Manor, North Las Vegas and Spring Valley to research an expanded service area. St. George, Utah has its own guide, while the Nevada link opens the statewide city directory.
Published price
Separate the account fee from the advertising budget
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Questions that should shape your Las Vegas ad budget
Still curious?
Call (503) 766-5964 or email [email protected].
What does the management price include, and what is separate?
Management starts from $500 a month, plus ad spend paid separately. The fee depends on spending levels, the channels being run and landing page work. We explain the proposed scope and budget before launch, including how calls and leads will appear in your reports.
Is a modest test budget worth trying in Las Vegas?
A modest test can make sense when it concentrates on a service with enough job value to cover acquisition costs. We estimate what the budget can buy using your trade’s click costs and inspect the landing page first. If the numbers leave too little room to learn, we say so before starting.
How soon can a campaign start generating leads?
Initial results typically appear within the first week of running Google Ads. The first calls also help reveal mismatched searches or unclear offers. We use those findings to improve the account and judge performance against your budget and sales outcomes. Lead volume depends on the campaign and market.
How can you tell a sales lead from a call about an existing job?
Your team’s feedback supplies that distinction. Tracking connects the contact with the advertising source; staff can identify a new estimate request, a service question or an existing customer issue. We use those outcomes when reviewing the campaign so a raw call total does not become the only measure of success.
What term should I expect in a PPC proposal?
The usual PPC agreement starts with six months, followed by monthly service with 30 days’ notice. Your proposal sets out the fees and account work. We also agree how spending decisions will be handled, so a change in crew availability can be discussed before it becomes an advertising problem.
Free action plan
Check the numbers behind a Las Vegas PPC plan
Request a free budget check using your current monthly spend and an example of a job you would like the ads to bring in. During a short video call with a co-founder, compare likely click costs with that job’s value and decide what a focused campaign should test.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ