Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC in Clarksville, Tennessee
Clarksville PPC that starts with what a click costs.
A Clarksville Google Ads account starts from what clicks cost in your trade, and every call gets tracked to the keyword and ad that earned it.
- Every call tagged to its keyword
- A page for every ad you run
- Spend follows your busy season
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
PPC in Clarksville
A Clarksville PPC account built around click prices
Lithium Marketing starts a Clarksville Google Ads budget with what a click costs in your trade. An average click on “hvac repair clarksville” costs $50.89, and “garage door repair clarksville” costs $42.52, so tracking comes before any budget increase.
“Plumber clarksville” costs $32.74 a click and “roofing company clarksville” costs $18.08. A campaign at those prices needs a page for each job you want and a short list of searches you refuse to pay for, because a broad phrase can spend your budget on the wrong job.
Clarksville click prices
Where Clarksville clicks cost the least
“Landscaping clarksville” costs $4.43 a click on average, while “pest control clarksville” costs $27.48. A landscaper can test Google Ads on a small budget; a pest company needs a tighter service list before it spends the same amount.
One search for “plumber clarksville” put the Map Pack first, and Google showed no paid ads when we looked. Ad space shifts with the hour, the searcher and the budget, so the ads and the Google Business Profile should tell the same story about your services and hours.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency clarksville | under 10 | not reported |
| ppc agency clarksville | under 10 | not reported |
| ppc management clarksville | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair clarksville | 880 | $50.89 |
| garage door repair clarksville | 260 | $42.52 |
| plumber clarksville | 1,300 | $32.74 |
| pest control clarksville | 880 | $27.48 |
| roofing company clarksville | 590 | $18.08 |
| electrician clarksville | 390 | $15.24 |
| landscaping clarksville | 390 | $4.43 |
| water damage restoration clarksville | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 108 to 2,500 Google reviews each
- Directories in the top 10
- Reddit, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber clarksville”, as Google showed it to a searcher located in Clarksville. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Clarksville market
A metro area that crosses a state line
The Clarksville, TN-KY metro area has 349,001 people, and it takes in Montgomery and Stewart counties in Tennessee and Christian and Trigg counties in Kentucky. A campaign can cover a service area that crosses the state line, as long as the landing page says which places you serve.
Weather gives the year a shape. The wet season runs from February through July, so if your trade’s calls climb in those months, the budget should be higher then and lower in the drier stretch, not flat across the year.
- residents (2025 estimate)
- 188,829
- residents (2025 estimate)
- population change, 2020 to 2025
- +13.2%
- population change, 2020 to 2025
- housing units
- 72,320
- housing units
- of occupied homes owner-occupied
- 55.6%
- of occupied homes owner-occupied
- of homes built before 1980
- 25.8%
- of homes built before 1980
- median home value
- $263,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Montgomery County
What the county’s contractor counts say about bidding
Montgomery County has 39 electrical contractors, and “electrician clarksville” draws about 390 searches a month. With that many companies after those clicks, the ad copy and landing page have to separate you from the electrician across town.
Montgomery County has 6 roofing contractors. A roofer bidding on “roofing company clarksville” can test a narrow set of repair and replacement terms before spending on the broad phrase.
County Business Patterns
Trade and home service businesses in Montgomery County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors56
- New home builders46
- Landscaping services46
- Residential remodelers45
- Electrical contractors39
- Painting contractors19
- Excavation and site preparation contractors17
- Pest control companies11
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Month one
The first month of a Clarksville campaign
Nothing spends until tracking is live, and each campaign is built around the jobs you want.
1
Read the account you have
The current campaigns get a line-by-line read: what earned calls, what spent without a conversion and which search terms should be blocked.
2
Put tracking in first
Conversion tags, call tracking and GA4 are wired before the first campaign, so a form or a call carries the keyword and ad behind it.
3
Split the account by job
Each job you want more of gets its own campaign and page, so the ad matches the search and the page matches the ad.
4
Adjust bids every day at first
The first 30 days get daily bid and search-term changes; after that the account moves to a weekly review.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
Drake’s 7 Dees: a garden center’s website, SEO and Google Ads
The card belongs to Drake’s 7 Dees, a garden center. Three services produced those numbers: a website Lithium built, SEO Lithium ran and Google Ads Lithium managed. Drake Snodgrass, the owner, is quoted alongside.
Garden center“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake’s 7 DeesAround Clarksville
Ad targeting outside Clarksville
The cities below can become separate ad targets without a new account. Bowling Green and Owensboro in Kentucky, Huntsville in Alabama, and Nashville and Murfreesboro in Tennessee can each be targeted on its own. Each out-of-state pill carries its state, and the state directory holds the rest of Tennessee.
Published price
What PPC management costs a Clarksville business
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Clarksville PPC questions before the first campaign
Still curious?
Call (503) 766-5964 or email [email protected].
How much should I put behind the ads each month?
Start with what one booked job is worth to you, then work backward from the click costs in your trade. An HVAC click at $50.89 needs a different monthly number than a landscaping click at $4.43. We set the first budget together and adjust it once the account shows what a lead costs.
What does the first week of a campaign look like?
The first week usually produces calls, as long as tracking is live and the campaigns are spending. Then comes the unglamorous part: list the searches that produced no job, block them, and move the money to the terms that did.
What am I signing up for?
Plan on six months for the first commitment; after that it continues a month at a time with 30 days’ notice. The fee reflects your ad budget, the networks you choose and any pages we build for the ads.
Do Facebook and Microsoft ads belong in the plan?
Google earns the first budget. Facebook, Instagram and Microsoft Ads are available through Lithium too, and a second network earns a test when the same buyer is easier to reach there, or when a Google click costs more than the job can carry.
How do I judge where the money went?
The report starts with calls and forms, then shows which campaign produced each one and what a lead cost. Tell us which leads turned into booked jobs and the account can follow a click through to the work.
Free action plan
See what your Clarksville clicks cost before you spend
Tell us your trade, the months you want more work in and the value of a booked job. A co-founder will go through your click costs and the budget calendar with you on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ