Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
Chesapeake PPC and Google Ads
Put Chesapeake advertising spend behind your best services with Google Ads campaigns measured in recorded calls, leads and average cost per lead.

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Businesses
we’ve worked with
Businesses we’ve worked with
Pay for the right opportunity
Lithium Marketing manages paid search around the services a Chesapeake business can profitably sell. The average click for “garage door repair chesapeake” costs $60.20. Before buying traffic at that price, we need to know what a typical job earns, how often a lead becomes a booking and how quickly you can respond.
We give services with different job values separate campaigns so you can compare their costs and results. Conversion tracking shows which searches produce calls or forms. Your team tells us which requests became jobs and which were for work you don't offer.
Click prices and the offer
At $41.82 per click on average, “roofing company chesapeake” needs an offer that matches the work you want. Repair and replacement requests can have different values to the business. The advertisement and landing page should agree about which service the customer is requesting.
The average for “landscaping chesapeake” is $9.36 a click. That gives a different starting cost, but a cheap visitor still needs to become a customer. We review the search terms, landing-page response and average cost per lead before deciding where additional budget belongs.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency chesapeake | under 10 | not reported |
| ppc agency chesapeake | under 10 | not reported |
| ppc management chesapeake | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair chesapeake | 210 | $60.20 |
| plumber chesapeake | 720 | $43.52 |
| roofing company chesapeake | 210 | $41.82 |
| hvac repair chesapeake | 170 | $36.56 |
| electrician chesapeake | 320 | $34.04 |
| pest control chesapeake | 1,300 | $28.78 |
| landscaping chesapeake | 320 | $9.36 |
| water damage restoration chesapeake | 110 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber chesapeake”, as Google showed it to a searcher located in Chesapeake. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Timing and targeting
Chesapeake summers are hot and humid, with generally mild to cool winters. If those seasonal changes affect your repair calls or outdoor projects, bring the booking history to the budget discussion. We can plan around the pattern your business sees and the crew capacity you expect.
The city extends from the rural North Carolina border to the harbor area of Hampton Roads. Check the locations your campaigns cover against the places your crews can serve profitably. A lead outside your working territory can consume time even when the search itself describes the right service.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Different jobs, different tests
Chesapeake city records 21 roofing contractor establishments. A roofing campaign needs your own reasons to call: the services you provide, the estimate process and photographs of your work. We use those details to make the landing page answer the question the advertisement raised.
The city's painting category has 35 contractor establishments. If you want larger projects, the ad and form can explain the kind of work you are quoting. If you need smaller jobs to fill the schedule, that deserves its own offer. The test follows what your business wants to book.
County Business Patterns
Trade and home service businesses in Chesapeake city
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup and ongoing decisions
The starting scope covers the offer, the territory, measurement and an optimization schedule.
We inspect an existing account for searches, locations and services consuming the budget. For a new account, your desired jobs and service boundaries set the starting structure.
Calls and form submissions need working measurement before campaign decisions rely on them. We check the tracking and agree how you will report which leads became bookings.
Your promoted service gets a focused explanation and a direct way to request it. Search exclusions help keep unrelated work from consuming the budget.
We optimize daily through the first 30 days, then make weekly adjustments. Search terms, bids and budget decisions follow campaign performance and your feedback about the work.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Advertising within a complete marketing project
Town & Country Glass is a Portland commercial glass business. Lithium supplied its website design as well as its SEO and Google Ads; the case covers that full scope. Matt Johnson also shares a recommendation from his time running On-Target Landscape.
Commercial glass13Xorganic traffic
145 to 1,849 visits a month
“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeSeparate markets in your ad account
The PPC links cover Virginia Beach, Norfolk, Suffolk, Hampton, Newport News and Richmond as separate markets. Consult the ones on your service list when considering expansion, and use the Virginia directory for additional city research.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Management starts from $500 a month, plus ad spend. The fee depends on the ad spend we manage, the channels you use and the landing page work required. We agree on the scope and management cost separately from the amount paid to the advertising platforms.
We start with the services you want to sell and the profit left after delivering those jobs. Click prices and your ability to convert leads into bookings help set a test budget. Once campaigns run, measured lead costs and booking feedback guide changes.
Initial results typically arrive within the first week. Early data gives us searches and responses to examine, not a guaranteed volume of jobs. We use the daily optimization period to improve targeting and the offer while checking that the calls match your services.
We review what those callers requested and why the jobs did not book. The report shows campaign-level calls, leads and average cost per lead; your team supplies the booking outcome. That combination helps identify problems with targeting, the advertised offer or the follow-up process.
Expect an initial six-month agreement, then month-to-month service with a 30-day notice requirement. The proposal sets out those terms alongside the fee and scope. Discuss any seasonal limits on your work before signing so the campaign plan reflects them.
Free action plan
A free PPC plan begins with your numbers: ad spending, typical job profit and the work you can take on. Bring those to a short video call with a co-founder to evaluate the budget and campaigns.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ